Real estate home staging is the term used to describe how aesthetically enhancing a property can and will influence its ability to sell on the open market. While home staging makes drastic aesthetic changes to your home, its real value lies in the ability to increase the sales price, while simultaneously reducing the time spent on the market.
Staging is one of the surest methods of ensuring that your house makes it to the top of the list of available properties in your area, sells quickly and makes you a fine profit. Just ask any real estate professional how they feel about listing a staged home and you are sure to get a very positive response indeed. Staging makes any sales agent’s job so much easier. This resource section provides discussion about how home staging is an important aspect of the property marketing sector.
What is Real Estate Home Staging?
Real estate staging is the art and science of preparing a home to be sold, by increasing its appeal to the largest number of prospective buyers. This is accomplished through several distinctive techniques and staging strategies, including:
Staging will neutralize and de-personalize taste-specific décor so as to reduce the present owner’s style footprint on the property.
Staging can declutter and completely organize the living spaces, to make them appear larger and more usable.
Staging will develop a palate of appealing colors, which will attract most buyers.
Staging improves curb appeal and exterior landscaping.
Staging draws attention to the fine positive details of a home and camouflages the less desirable aspects of a property.
Staging institutes correct proportion of furniture and accessories throughout the home, in order to balance the overall impact of the space.
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Real Estate Topical Discussions
Real estate is a multi-billion dollar industry, encompassing a variety of professions including home stagers.
Real estate marketing is defined as ways of advertising and distinguishing a property to get it rented or sold in the shortest timeframe and for maximum financial gain.
Pricing real estate is a tricky proposition that must be done correctly in order to facilitate a successful sales endeavor.
Hiring a real estate agent can help property owners to sell or lease quickly, but this benefit comes with the expense of a costly commission.
Selling your home can be a difficult and stressful event. Learn the best ways to minimize the many possible negative consequences that may be part of the property selling process.
For sale by owner staging facilitates enhancement of properties that are offered FSBO.
Decorating to sell is one of the primary goals of home staging. Creating a universally appealing decor is the first step in getting any property sold.
Taking a no compromise approach to marketing is the best way to sell your home for top dollar and staging is just part of the big picture when it comes to maximizing monetary gain from a real estate transaction.
Staging for an open house provides special preparations to optimize the home’s appeal before many potential buyers visit.
Understanding real estate trends will help sellers to accurately price properties and plan their real estate marketing techniques accordingly.
Real estate prices are always in flux, making home value one of the most subjective of all statistics in the real estate sector.
Staging a home for sale should always be accomplished before listing the property on the competitive open market.
Home inspection is a valuable consideration for buyers, but may also be utilized by sellers as an evaluation and marketing tool.
A licensed home inspector is a necessary addition to the real estate team, especially for buyers who need to be cautious about purchasing a home that might need many major repairs.
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Home sale profit may provide certain tax benefits and can be increased through the use of sale strategies.
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Did you know how easy it might be to sell your house with staging? Real estate statistics show that staging is the most effectual of all marketing techniques, providing maximum return for each dollar invested.
Unstaged homes literally do not stand a chance compared to their expertly enhanced competition. Learn why unstaged properties virtually always sell for less money and take far longer to close.
Staging for maximum profit is certainly to goal of all property enhancement efforts. Getting more money from any real estate deal can amount to thousands, tens of thousands, or even hundred of thousands of extra dollars income.
Identifying the target buyer demographic increases marketing efficiency exponentially.
Remember to make the house look great right up until the final walkthrough before closing.
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Real Estate Home Staging Methods
There are three main ways of applying home staging techniques to your home:
You can go the DIY staging route. This means that you will plan the changes which need to be done, using knowledge gained through home staging shows, books or magazine articles. You will also do all the work yourself and hope for a good result. This is usually the cheapest way to stage a property, but also the least effective, unless you possess excellent design skills.
You can hire a home staging consultant to assist you. A staging consultant will provide you with a roadmap of the exact things you need to do, in order to make your home look great and sell fast and profitably. Staging consultants typically do not do the work themselves, but instead provide you with the knowledge and advice to facilitate some sweat equity staging for maximum return on investment. The added benefit of home staging consultants is that they can check on your work before the property is actually listed, to be sure everything is in order. This is a popular option for many sellers and provides the best results for the least cost. It is certainly a nice compromise solution.
Hiring a professional full service home stager or staging company who will do everything for you is the most expensive way to prepare your home for sale. This method usually entails having to buy or rent furniture and accessories, while your own personal property is placed in storage or sold. Additionally, many families find the demanding criteria imposed by their stagers a bit difficult to live with, especially if they are blessed with young children and/or pets. This is especially true when the housing sector is slow and the home may remain on the market for months and must always be in museum condition. This is obviously the most expensive method of staging.
Real Estate Staging Synopsis
Real estate home staging is becoming as common as open houses, for-sale signs or print advertising. In essence, staging has found a permanent niche in the real estate industry and seems to be growing by leaps and bounds year over year.
Home staging is a virtual requirement for any piece of saleable real property and represents an interesting career choice for new comers or seasoned veterans. I love working in this creative and interesting business and recommend it as both a career path and as a service to everyone I meet. Do you want to learn more about staging your home? I recommend consulting with a qualified home stager near you or contacting me for additional information.
Calling all real estate brokers: Learn more about adding home staging services to a real estate business. Every listing agent should learn the basics of home staging. Learn why and how in my article titled: home staging for real estate agents.
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